why technical presentations don't work- what your clients truly want to hear

Today’s Practice Tip: Why Being a Control Freak Damages Your Practice

The Freedom Practice Podcast
The Freedom Practice Podcast
Today's Practice Tip: Why Being a Control Freak Damages Your Practice
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Why Being a Control Freak Damages Your Practice

Many successful attorneys in general, including estate planning attorneys, are control freaks. That’s what led to our success. Initially, perhaps, controlling everything was a necessity. I thought I couldn’t afford to hire attorneys and more staff, so I had to do it all myself.

I believed that I didn’t have the resources to hire enough people to offload projects. When things got so bad that I finally hired more legal assistants, (and later attorneys,) I wasn’t a great delegator. Here were my reasons:

  • I can do it faster and better, so I might as well do it.
  • In the time that it takes me to teach it, it could already be done.
  • I’m worried that if they do it wrong, it will lead to malpractice.

There’s a mindset deficiency that leads to all of those. It is called “Rugged Individualism.”

Leading a boutique estate planning practice from its inception requires being comfortable with risk and a “do-it-yourself” spirit. That mindset allows you to thrive… in the early years of your practice.

I was guilty of it. As I mentioned earlier, for years it was me and one paralegal. Together we took care of everything. Then I hit a ceiling, both emotionally and financially. So much so that I almost quit the practice of law. I was overweight, working too hard, and generally fed up.

I needed to find multipliers, and more importantly, letting go of many things to enlist them.

With mentors, I learned that lesson. There are now four attorneys on my team and a support staff of twenty, not counting the outsourced vendors we also employ. Our revenues are many multiples of the time when it was just me and my paralegal.

And there is no end to exponential growth in sight for me and my firm.

By the way, I am not working longer and harder. Quite the opposite, in fact.

You do not need to create a firm as large as mine to achieve the freedoms you are after (more on that in future emails).

I’m going to share with you the strategies that successfully enabled me to spend three consecutive months a year away from my practice at my mountain retreat, where I’m emailing you from today. Listen to the accompanying podcast for more on those strategies.

To your bigger future,


Craig R. Hersch
Florida Bar Board Certified Wills, Trusts & Estates Attorney
Senior Partner, The Sheppard Law Firm
Founder, The Freedom Practice®
PSThe Practice Xcelerator Event is designed for already successful boutique estate planning practices. All of us, though, must achieve breakthroughs to take it to the next level. The first several breakthroughs involve understanding Rugged Individualism, and engaging strategies to overcome it. On the first day of Practice Xcelerator accomplishes that, and much more!
PPS – This event sells out every year. To secure your seat, sign up now. Any questions? Go here to calendar a time to speak to Maria Reimer.

Why Technical Presentations Don’t Work:
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